GPT Store Launched: What the ChatGPT Team Plan Means for Your Organization

What You'll Learn

• What the GPT Store is and why it matters for business teams beyond individual productivity
• What the ChatGPT Team plan offers that ChatGPT Plus does not
• The three-question framework for deciding which plan your organization needs right now

A VP of Marketing at a B2B software company has been paying for her own ChatGPT Plus subscription out of pocket for eight months. Her team of six shares login credentials on a spreadsheet. Every conversation trains OpenAI's models on their campaign strategy, client names, and pricing information. She knew it was a problem but had no team-grade solution at a reasonable price. As of January 10, 2024, she does.

OpenAI launched the GPT Store and the ChatGPT Team plan on the same day. Two products. One decisive week for business adoption of AI.

This article gives you the executive view on both launches and the specific decision each one requires from your organization this week.

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What the GPT Store Is

The GPT Store is a marketplace of custom ChatGPT assistants built by OpenAI, companies, and individual developers. As of launch day, more than 3 million custom GPTs had been created since the GPT Builder tool opened in November 2023. The GPT Store makes the best of those discoverable and installable.

The Store is organized into categories: DALL-E, Writing, Productivity, Research and Analysis, Programming, Education, and Lifestyle. Featured GPTs at launch included tools from AllTrails, Consensus (academic research), Khan Academy, and Canva. For executives, the relevant categories are Productivity and Research and Analysis.

Important Caveat

The GPT Store is not a vetted enterprise software marketplace. Any Plus user can publish a GPT publicly. Quality and accuracy vary significantly. An executive deploying a GPT Store tool for team use needs to test it thoroughly before trusting the output. Run at least five test inputs with real (but not sensitive) work content before deploying.

What the ChatGPT Team Plan Is

The ChatGPT Team plan launched at $25 per user per month (annual) or $30 per user per month (monthly). Minimum team size: 2 users. Here is what Team gets that Plus does not.

Data privacy (the most important difference): ChatGPT does not use Team workspace conversations to train its models. This is automatic, not opt-in. Every ChatGPT Plus conversation may be used to improve OpenAI's models unless the individual user manually turns off training. The Team plan makes privacy the default for everyone.

Admin console: Add or remove team members, monitor usage, and configure workspace-level settings. No more shared login credentials or individual account management.

Higher GPT-4 message limits: Approximately 2x the Plus limits. Power users who hit the hourly cap regularly will notice this immediately.

Shared GPT workspace: GPTs built by any team member can be shared across the entire workspace. The team builds a shared AI tool library instead of each person managing their own.

The Three-Question Decision Framework

Question 1: Are your team members already using ChatGPT for work content? If yes, and if that content includes anything sensitive (client names, strategy, financials), the Team plan's data privacy default is a risk management decision, not a feature upgrade.

Question 2: Do you need centralized management of AI usage? If you need to know who is using ChatGPT and the ability to add or remove access without asking individuals to cancel personal subscriptions, the admin console is the feature that matters.

Question 3: What is the team size and budget? 2-20 users, standard industry: Team at $25/user/month. 20+ users or regulated industry with compliance requirements: Enterprise. Individual power users not sharing sensitive work content: Plus at $20/month remains appropriate.

What to Do This Week

• Review what content your team currently inputs into ChatGPT. If any of it would concern your legal or compliance team, switch to Team before continuing.
• Go to chat.openai.com/gpts and browse the Productivity and Research and Analysis categories. Identify three GPTs relevant to your team's recurring tasks.
• Test each candidate GPT with real work content before deploying to your team.
• If moving to the Team plan, designate one workspace admin and give them two hours to set up the console, add team members, and configure the initial shared GPT library.