The GPT Store Is Live and ChatGPT Finally Has a Team Plan
OpenAI shipped two products on the same day: the GPT Store (an AI app marketplace with 3 million+ GPTs already built) and the ChatGPT Team plan ($25/user/month with data privacy guarantees built in). Together, they change the calculus for every executive who has been running personal ChatGPT accounts and sharing login
What matters today
OpenAI shipped two products on the same day: the GPT Store (an AI app marketplace with 3 million+ GPTs already built) and the ChatGPT Team plan ($25/user/month with data privacy guarantees built in).
Welcome byte
OpenAI shipped two products on the same day: the GPT Store (an AI app marketplace with 3 million+ GPTs already built) and the ChatGPT Team plan ($25/user/month with data privacy guarantees built in). Together, they change the calculus for every executive who has been running personal ChatGPT accounts and sharing login credentials across a team.
Quick Hits
Five quick hits below, three deep dives on the new OpenAI landscape, one prompt for building an internal Q&A assistant, and one workflow for getting a team ChatGPT workspace operational this week.
01 / Quick Hits
OpenAI: GPT Store Launches with 3M+ Custom GPTs
The GPT Store opened January 10, 2024, featuring custom GPTs from verified organizations including Canva, Khan Academy, AllTrails, and Consensus, organized into seven categories.
Executive angle: Browse the Productivity and Research and Analysis categories at chat.openai.com/gpts this week and identify three GPTs relevant to your team's recurring tasks.
#2 OpenAI: ChatGPT Team Plan at $25/User/Month
ChatGPT Team launched January 10 with data privacy by default, an admin console, higher GPT-4 limits, and shared GPT workspaces for teams of 2 or more users.
Executive angle: If your team uses ChatGPT for work content, switch to Team before continuing. The data privacy default alone justifies the $5 premium over Plus.
Google: Bard Gemini Pro Expands to English Globally
Bard with Gemini Pro became available to English-speaking users worldwide in early January 2024, plus new image analysis capabilities alongside text.
Top Updates
Upgrade to PromptHacker Premium for the full archive of executive AI playbooks.
Pro Tip
Build a Company Q&A Assistant with a Custom GPT
One setup process for turning your internal documentation into a GPT that answers company-specific questions instantly. Includes the exact instruction prompt.
Copy-ready guideProductivity Gem
#4 Perplexity AI: Pro Tier Upgrades with Claude 2 Option
Perplexity AI Pro added Claude 2 as a model option alongside GPT-4, with longer answers and improved source citations for research-heavy workflows.
Executive angle: Executives who do heavy competitive or market research should trial Perplexity Pro as a structured alternative to manual Google searching.
Read more ->
#5 Microsoft: Copilot Mobile App Launches for iOS and Android
Microsoft launched the Copilot mobile app for iOS and Android in January 2024, bringing GPT-4-powered AI chat directly to mobile devices with no Microsoft 365 subscription required for the free tier.
Executive angle: Install Copilot on your phone this week as an on-the-go AI assistant for quick drafting and research during travel.
Read more ->
02 / Top AI Updates | 3 Deep Dives
# 01 / 03
GPT Store Launched: What the ChatGPT Team Plan Means for Your Organization
OpenAI launched the GPT Store and ChatGPT Team on January 10, 2024. The GPT Store gives access to 3 million+ custom AI assistants organized by category. The Team plan ($25/user/month annual) adds data privacy by default, an admin console, and a shared GPT workspace. These two products together represent the first time ChatGPT has been designed for organizations rather than individuals.
Business Impact
Eliminates: Shared login credentials and the risk of company data training OpenAI's models via individual Plus accounts
Time back: 30-45 minutes per week per team member who previously searched for and manually tested AI tools individually
Best for: Teams of 2-20 currently on individual Plus accounts who use ChatGPT for business content involving internal, client, or strategic information
Executive Action Steps
- Review what content your team inputs into ChatGPT. If any of it involves sensitive company information, switch to Team before continuing.
- Go to chat.openai.com/gpts and browse Productivity and Research and Analysis. Identify three GPTs relevant to your team's recurring tasks.
- Test each candidate GPT with five real (but not sensitive) work inputs. Evaluate consistency and accuracy before deploying to the team.
- Upgrade to ChatGPT Team at chat.openai.com and designate one workspace admin to set up the console and shared GPT library.
Why it matters: The data privacy default in the Team plan is the most underappreciated feature of this launch. Most executives do not know their Plus conversations may train OpenAI's models. Team fixes that automatically.
Deep dive: GPT Store and ChatGPT Team Executive Guide ->
# 02 / 03
How to Find and Deploy the Right GPTs for Your Team
The GPT Store has 3 million+ GPTs, which creates a discovery problem. Not all GPTs are built equally: some are from verified organizations with tested outputs, others are individual experiments with inconsistent quality. For executive teams, the Productivity and Research and Analysis categories contain the highest-value business tools. A five-point evaluation framework protects the team from deploying unreliable tools.
Business Impact
Eliminates: The individual research cost of each team member independently finding, testing, and adopting AI tools
Time back: 2-3 hours per quarter for teams that adopt a curated GPT library versus discovering tools individually
Best for: Chiefs of Staff, operations leads, and IT directors responsible for building and maintaining the team's AI tool stack
Executive Action Steps
- Go to chat.openai.com/gpts. Start with Productivity and Research and Analysis categories. Browse the top 10-15 GPTs in each.
- For any candidate GPT, check: who built it (verified organization preferred), whether it has external Actions enabled, and citation quality.
- Run five test inputs with real but not sensitive work content. Evaluate output consistency. A GPT that fails 20% of the time is not deployment-ready.
- After a one-week internal pilot with 3-5 users, document which prompts produce the best outputs and create a team guide before broader rollout.
Why it matters: A curated library of vetted GPTs, with documented prompt patterns, converts a 10% team adoption rate into a 70%+ adoption rate. The curation effort pays back in the first week.
Deep dive: Finding and Deploying GPTs from the Store ->
# 03 / 03
ChatGPT Team vs Plus vs Enterprise: Which Plan for Which Executive?
ChatGPT now has three tiers with meaningfully different data handling, admin controls, and usage limits. Plus ($20/month) is for individuals who manage their own settings. Team ($25/user/month annual) adds data privacy by default and an admin console for organizations. Enterprise (custom pricing, typically $60+/user/month) adds SOC 2 compliance, unlimited usage, SAML SSO, and zero-retention data options for regulated industries.
Business Impact
Eliminates: The risk of individual Plus accounts mixing personal and company data without central visibility or control
Time back: 20-30 minutes per week saved by admin console management versus individual account coordination across a team
Best for: IT directors, Chiefs of Staff, and executives responsible for AI procurement decisions across their organizations
Executive Action Steps
- Identify all current ChatGPT Plus users in your organization by emailing the team and reviewing expense reports.
- Apply the decision matrix: 2-20 users in a standard industry means Team. 20+ users or regulated industry means Enterprise. Individual non-sensitive use means Plus.
- Create the Team workspace at chat.openai.com and designate one admin. Invite team members and confirm the data privacy default is active.
- In the first two weeks, build 3-5 shared GPTs and add them to the workspace library before migrating the full team.
Why it matters: Teams sharing one Plus account violate OpenAI's terms of service, mix user data, and have no central management. The Team plan fixes all three with a $5/user/month premium.
Deep dive: ChatGPT Team vs Plus vs Enterprise Comparison ->
03 / Pro Tip
Build a Company Q&A Assistant with a Custom GPT
Tools: ChatGPT Plus or Team | Time: 20 min | Level: Beginner
A custom GPT loaded with your internal documentation answers the same recurring questions your team asks every week in under 5 seconds, any time of day. The key is the instruction prompt that defines scope, citation requirements, and fallback routing. Below is the exact prompt to paste into GPT Builder's Configure tab.
The Prompt
Why it works: Three things most generic GPT setups omit: an explicit citation requirement (so users can verify answers), a defined fallback when uncertain (routing to a human instead of hallucinating), and explicit scope limits (so the GPT stays reliable within its domain). All three are in this prompt.
Best for: HR teams, Legal teams, Operations teams, and any executive who answers the same internal questions repeatedly. The 20-minute build typically returns 2-4 hours per week in reduced interruptions.
Deep dive: Build a Company Q&A Assistant with a Custom GPT ->
04 / Productivity Gem
The ChatGPT Team Workspace Setup Workflow
Tools: ChatGPT Team | Setup: 4-6 hours one-time
A workspace with no shared resources and no guidance is a blank canvas that most teams ignore. This one-week setup workflow ensures that by the end of day one, the workspace has shared GPTs, a usage guide, and enough structure for 70%+ team adoption in week one. The shared GPT library is the multiplier: one person builds a useful tool once, the whole team benefits every day.
- Day 1: Go to chat.openai.com, upgrade to Team, configure the admin console, confirm data privacy settings are active, and add initial team members.
- Day 1: Build the first shared GPT (company Q&A assistant or team-specific document drafter) and set sharing to 'Anyone in [workspace name].'
- Day 2: Build two more shared GPTs (external communication drafter and a vetted Research and Analysis GPT from the GPT Store).
- Day 3-4: Write and send the team usage guide (template below) with every workspace invitation. Set up a 30-minute optional introduction session.
The Prompt
Time savings: 4-6 hours of setup investment. For a team of 10 saving 30 minutes per day, the investment breaks even in the first week of adoption.
Deep dive: The ChatGPT Team Workspace Setup Workflow ->
OpenAI shipped two products on January 10 that together represent the biggest structural change to ChatGPT for business since the platform launched. The GPT Store creates an AI app marketplace. The Team plan creates the organizational infrastructure to manage it responsibly.
The executives who move to Team now eliminate the data risk of Plus, gain the admin control needed to manage a growing AI footprint, and start building the shared GPT library that compounds over time.
Forward this issue to one executive who is still running a team on shared Plus credentials. They have a decision to make this week.
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Wrap Up
About the author
Pierre has spent 25+ years building growth systems across fintech, real estate, lending, campaigns, and AI workflows, with $1.5B+ in client value delivered.
If you have any questions or comments about The GPT Store Is Live and ChatGPT Finally Has a Team Plan feel free to reach out. I'd love to hear from you.
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